- Work with the Head of Sales and Marketing teams to deliver digital first campaigns with key retailers.
- Develop and execute the strategic plan for key accounts to achieve and strive to exceed sales targets.
- To provide support to retailers to maintain a strong and effective brand presence, including appropriate in-store merchandising and online.
- To work closely with colleagues in Marketing and Product to create demand and develop the brand within the region.
- To develop and maintain strong working relationships with all internal Ariat personnel.
- Execute a structured selling process with a good understanding of supporting sell through.
- Prepare and own the GTM plans for most relevant customers for the area.
- Responsible for market analysis of respective area, to report to Head of Sales
- Prepare numbers and meetings with accounts, understand, and use data.
- Coaching, motivating, and managing the customers in line with the yearly and seasonal GTM objectives.
- Support customers at shows and events when needed according to meaningful time management.
- Ensure that reporting and necessary administration is done in a professional manner and on time.
- Work with Customer Service, Demand Planning and Operations to ensure smooth product flow where booking in and order book management is needed.
- Carry out any other appropriate tasks as designated by the Head of Sales and senior team
- Form a close working relationship with company management team to ensure good understanding of business and support business initiatives
All employees are required to read, understand and comply with all company policies and procedures. In addition, all employees must comply with current working practices as communicated via line management.
Qualifications
- Degree or equivalent
- Clean valid driving licence
Skills
- Confident Decision making
- Problem-solving & Change Management
- Analytical and data reporting
- Articulate, strong verbal and written communication
- Interpersonal
- Organisation, planning, time management and prioritisation
- Route planning and travel organising
- Teamwork
- Presentation
- Customer Service
- IT Literacy including MS Office especially Excel
Knowledge and Experience
- 4+ years sales experience ideally within an equestrian, sports, outdoor or country lifestyle brand
- 3+ years area management experience working with retail and key accounts
- Fluent in writing and spoken Dutch, French and English
- Successful track record working with retail accounts (bricks, online and omni) to increase revenue
- Brand building and product marketing
- Country/Equestrian market knowledge
- Use of analytics to support business decisions
Attributes
- Self-motivated
- Willing & able to get involved & `rolling sleeves` up to help solve issues within the team
- Flexible
- Passion for product
- Personal drive
- Results orientated
- Integrity and strong business ethics
Required Equipment
Laptop, mobile phone, company car, company credit card
Key results required
100% delivery of departmental tasks and individual responsibilities
100% delivery of KPIs as identified via Successfactors